Dive in.
These are a few projects I’ve worked on before as experience/visual designer/art director/strategist/writer — sometimes all at once. Reach out to me to discuss ways to work together to create some new magic!
—Karla Martin
A B O U T/
I’m Karla Martin, senior experience designer and art director, passionate about innovation & positive change.
I first fell in love with layout, type, and visual storytelling on my middle school yearbook staff. Later studying propaganda in college, the dynamic power of design and mass communications became my driving force. Today, I work to harness my passion for design to help make the world a better place by “connecting people with things that are important to them”.
I’m a versatile commercial artist with experience designing for diverse audiences across many industries, style, mediums, platforms, and spaces. Throughout the years, I’ve enjoyed working in different environments — from nightclubs to corporate offices, and from 2-person operations to large international and remote teams. I love challenges that involve big-picture ideation and I’m also a keen, pixel-perfect designer. I’m a designer you can count on for input on copy, strategy, and more.
I wear many hats, sometimes all at once.
E X P E R I E N C E/
PRODUCT GRAPHIC DESIGNER
B&D Group, PoolCandy (2024–Present)
SENIOR GRAPHIC DESIGNER
Overseas Network (2023–2024)
PRODUCT DESIGNER
Spot Pet Insurance (2022–2023)
SENIOR EMAIL MARKETING DESIGNER + DEVELOPER
REEF Technology (2021–2022)
SENIOR VISUAL DESIGNER
Boats Group (2017–2020)
ADJUNCT PROFESSOR OF GRAPHIC DESIGN
University of Miami (2015–2017)
GRAPHIC DESIGNER, Yes You Can! (2016–2017)
GRAPHIC DESIGNER + JR. ACCOUNT EXECUTIVE
The Weinbach Group (2014–2015)
ART DIRECTION INTERN, Y&R / Bravo (2014)
ART DIRECTION INTERN, SapientNitro (2013)
PR ASSOCIATE, AMGW Agency (2010–2011)
EVENT PLANNING AND PROMOTION
Freelance (2009–2011)
SERVICE COORDINATOR + HR ASSISTANT
Interval International (2007–2009)
E D U C A T I O N/
SPECIALIZATION in UI/UX Design
California Institute of Arts (2020)
MASTER OF SCIENCE
in Global Strategic Communication
Florida International University (2014)
CERTIFICATE in Art Direction
Miami Ad School (2014)
BACHELOR OF SCIENCE
in Psychology
University of Florida (2007)
S K I L L S/
E X P L O R E/
C O N T A C T/
EMAIL : contact@karlamartin.com
CALL/TEXT : (305) 903 - 9893
INSTAGRAM : @kar1am
LINKEDIN : @kar1am
S A Y H E L L O/
